Personal web design is a big factor in promoting your business or yourself online. Having a stellar website invites customers, attracts new business and announces that you are serious about pleasing visitors. Your first step is to learn what you need to do to accomplish this, so keep reading for some great advice.

When you are working on your web design, use the proper graphics needed for the task. Keep in mind that bitmaps don’t usually work well, while PNGs do. A PNG image should be used when it has less than 256 colors, so try to stay with that when designing text buttons, screenshots and images that are photographic quality. JPEG is a good choice for photographic images.

When you are creating graphics or photos for your website, be sure to keep the file size small. If your graphics are too large, your page will load slowly and your visitors will leave. You can find many free or inexpensive graphics programs online that will optimize your images before you load them to your website.

Don’t use OnExit popups on your website. This tactic is mainly used by internet marketers who are trying a last-ditch attempt to get a sale. Word about these kinds of popups get around, and they will kill your reputation as a marketer. Mozilla has even taken steps to suppress the text on these popups, citing security risks.

Keep your pages to a reasonable length. Add content through new pages on your site, instead of tacking it on to the end of a home page. For the most part, readers are hesitant to keep going on a page that seems to scroll on forever. If you must have a lot of content on one page, include hyperlinks at the top and in sections throughout the page. This allows users to navigate through the available content without excessive scrolling.

Learn the basics of HTML and CSS. Although there are many templates that allow you to just fill in the blanks, in order to create a web page, these templates provide only limited design possibilities. Understanding how the mark-up language and stylesheet work together will enable you to customize your website to your heart’s content.

If you believe your site may be accessed via mobile devices, you will want to keep your designs simple. The use of flash, excessive images, and complicated menus will not translate well to a mobile platform. Keep your page clean and simple, or create a specific mobile site for your users.

When designing your site, try to come up with three or four keywords that you expect users to input into search engines as they try to find your page. These keywords should then be repeated frequently throughout the title, page body and description meta tag. This will make it easier for users to locate your site on the web.

Your first step should be learning how to build your site, and the second is to start designing it. These suggestions should assist you in reaching your target audience. By learning how to promote your website you will quickly have your desired visitors to your website.